Hello. I’m Tiffany.
Experienced design professional with more than 20 years specialising in product design, strategy and leadership.
I love collaborating and working with people, creating things that people love and need… and eating Japanese food.
I specialise in:
- Design Leadership
- Design and Product Strategy
- Customer Research and Experience Design
- Interaction and User Interface Design
- Testing, Analytics and Optimisation
- Creative Direction
Career
2015 - Now
AVP @ PCCW Global
2010 - 2015
Head of Digital @ Flight Centre
2010
Senior UX Consultant @ PeakXD
2007 - 2010
Customer Experience Specialist @ Virgin Australia
2004 - 2007
Online Customer Experience Advisor @ Suncorp
I lead a small but mighty global team of product designers for PCCW Global: a global connectivity and technology company. Console Connect is our flagship product. Console Connect continues to evolve. It is the work I am most proud of and has provided the most challenging and rewarding experiences of my career.
What makes me tick…
People focused.
Understand people’s needs, motivations, pain points and limitations. Focus on what they want and need and the rest will come.
Don’t distract. Delight.
Don’t get in the way of what people need to know, understand or do but always look for opportunities to delight them.
Less is more, More is less.
…
Always learning.
Never stop learning. Be truly open-minded. Commit to continuous improvement.
Collaborate. Be clear, be kind.
Design cannot happen in a vacuum. Collaboration, feedback and iteration are essential to success. Really listen to critique. Give constructive and considered feedback. We make each other better.
Work hard.
Great design comes from patience and hard work, not luck, not a flash of genius.