Yes Alexa, you have nailed it. Foodspotting.com is a visual guide to food. It isn’t like any of the other dime-a-dozen restaurant finder websites and apps. It is based on…
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Key takeouts rom UX Week 2011 – San Francisco A few months ago I bought a book. Coincidentally, the author of that book was presenting a workshop at Adaptive Path’s…
User Centred Design in conversion optimisation Today I presented at Interactive Minds on the role of User Centred Design in driving website conversion. It’s rewarding and ‘real’ to focus on…
Always design for people Understand people’s motivations and limitations. Focus on what they want and need and the rest will come. Delight but don’t distract The different between design and…
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